I've only been using this face mask for two days and I am already in LOVE! I've seen a major difference in my complexion -- it's more even -- and my skin is overall more radiant and hydrated. I use this face mask once a day before bed, as a part of my night routine, and I go to sleep feeling so refreshing and squeaky clean! I don't usually spend more than $30 on skincare products, but I would highly consider dropping $62 on this face mask after using it. Thanks SwearBy!