Swears from Our LA Beauty Guru, Leah-Vail Soloff

Meet our friend, Leah, the West Coast girl who embodies California cool with just a touch of New York sass. Because she’s a publicist who specializes in beauty and wellness, Leah’s our go-to gal for what’s happening in the world of beauty. Not only has she personally tried every product under the sun, but Leah rolls with an LA-based squad of producers, stylists, designers and editors who keep her informed of the latest trends. If something new is happening in the beauty realm, she’s one step ahead of the game. These days, natural products are most important to Leah. “Natural beauty products are just as effective as conventional ones but don’t expose your skin, our largest organ, to harmful toxins,” says Leah. “Plus, I love that the founders of natural beauty brands are often powerhouse women who want to create change through beautifully-sourced ingredients.” We asked the girl that we have on speed dial for beauty wisdom to share five of her favorite feel-good-look-good Swears.

Odacité Bl+C Pimples Facial Serum Concentrate

I’ve been using this for a year, and I SWEAR it prevents pimples. I use it as a spot treatment and the pimple never becomes a whitehead. Odacite products are all natural, but that doesn’t mean they’re less effective. These herbs are potent!

Lather Quiet Night Relaxing Balm

I discovered Lather products during a business trip. I was in a hotel and couldn’t sleep, and as a last-ditch effort, I bought the sleep kit offered in the mini bar, which had the Lather Relaxing Balm in it. I couldn’t believe how well it worked. Just rub it on your temples, breathe deeply, and bring on the calm. Now I bring it with me every time I travel.

Fujifilm Instax Mini 9 Instant Camera

I love to throw dinner parties and capture candid moments with an instant camera. I give the pictures as party favors. We’re inundated with digital photos every day, but you’d be surprised at how rarely you look at printed photos. They provide such a great memento of a moment.

Border On Softness Scarf

I bring this cashmere wrap with me when I travel because I’m always cold on the plane. Kit and Ace makes the best colors and I like that they are fair trade. The cashmere is also washable!

Jane Irdale Golden Shimmer Face and Body Lotion

Perfection. Shimmer like you’ve been at the beach but you’ve never seen the sun. I recommend this to everyone!

We think you deserve to buy only awesome things. We've asked the most discerning women out there to share what they honestly, truly swear by so you can get on with life and find your next favorite product, faster.