Swearing with NYC’s Most Stylish Entrepreneur, Nicole Gibbons

You’ve probably seen Nicole Gibbons on TV, dishing interior design tips on Rachael Ray, TLC or The OWN Network. Once a fashion publicist, Nicole made the gutsy move to leave it all behind and channel her keen eye for color and her eclectic, multi-layered aesthetic into building her own design studio. She has since made countless homes more beautiful for her clients in New York and LA (including SwearBy founder Kate, whom she successfully convinced to break out of her all-things-beige rut). Smart and savvy Nicole is making a gutsy move once more as she harnesses her entrepreneurial skills into a top-secret new project that is sure to be a game-changer for how you buy a common home-improvement product (#cantwait). Nicole made time in between meetings for her new startup to open up her backpack (download the app and follow Nicole to find out which one!) and share her Top 5 Swears.

Sony Alpha a6000 Mirrorless Digitial Camera

I am a hobby photographer. I used to carry a DSLR, but I wanted a lightweight camera with wi-fi capabilities that I could easily bring anywhere. You can snap a picture and send it to your phone, so it’s perfect for social media, traveling, whatever. It has good picture quality and interchangeable lenses if you want to upgrade. It’s the perfect camera for the casual photographer, or anyone looking for a camera that’s portable, but still high-quality!

Essie Gel Couture Nail Polish + Top Coat Kit

I love red nail polish, especially this one from Essie’s Gel Love Couture line. It’s a two-step system, so you don’t need a base coat. Just apply the color and the topcoat and you’ll get a gel-like finish that lasts a really long time. I love “Rock the Runway” because it’s the perfect red that looks fiery but young and fresh.

Sunday Forever 11:11 FIG AND WISHES Candle

I love candles at home. It’s the perfect little luxury that I indulge in when I come home after a long day. My new favorite candle is by Sunday Forever, called 11:11. It has a warm, smoky, fig scent that’s hard not to love.

Matifying Tinted Moisturizer - Black Up

As a woman of color, it’s really difficult to find foundation products that accurately match my skin tone. This one is a really good match for me. It has very light coverage, so it’s perfect for when you want that ‘no makeup’ makeup look.

FENTY BEAUTY BY RIHANNA Gloss Bomb Universal Lip Luminizer

This lip gloss is honestly THE perfect lip gloss. It has just the right amount of shimmer, works great with any look whether you’re dressing up or down, and it’s amazing on any skin tone.

We think you deserve to buy only awesome things. We've asked the most discerning women out there to share what they honestly, truly swear by so you can get on with life and find your next favorite product, faster. What do you SwearBy?